Database Starter
Essential follow-up for single-location teams.

Reply in seconds, not hours. AI-assisted follow-up helps book appointments and keeps messages in one inbox.
Data integrations included. Message delivery fees may apply.
Collect inbound leads and add details.
Use AI-assisted sequences for timely outreach.
Schedule appointments with automated reminders and routing.
Data integrations included. Message delivery fees may apply.
Essential follow-up for single-location teams.
Advanced routing and team workflows.
Multi-location operations and reporting.
No. This is for inbound, opted-in, or existing customer communications only.
Yes. SMS and email delivery fees may apply depending on volume and carrier requirements.
Yes. Customer database tiers include hooks for Visitor ID and list clean-up where available.
Add customer database + AI to your cart or book a walkthrough to see the workflows.
Respond to every lead in seconds, not hours
Most leads go cold within 5 minutes. If you don't respond fast, someone else will.
Our CRM responds to new leads automatically within seconds. It sends smart, personalized messages that sound human. Not robot templates. Real replies that reference what the person asked about.
This is INBOUND follow-up only. We do not do cold outreach or spam. We help you respond fast to people who already contacted you. People who filled out your form. People who sent you an email. People who are waiting for you to reply.
Speed wins. Our AI makes sure you are always first to respond.
One inbox for email, SMS, and calls
You do not need to check five different apps. Email, SMS, and calls all show up in one unified inbox. Every conversation with every lead shows up in one timeline.
Appointment reminders are sent automatically. No more forgetting to follow up. The CRM handles it for you.
Lead priority notes show you who to call first. You see which leads are hot and which can wait. You know exactly what to do next.
Built for small teams that do not have time to check five different apps. Everything you need is in one place.
Visitor ID flows right into your CRM
When someone is identified by our Visitor ID pixel, their contact info flows right into the CRM. No manual imports. No CSV exports. It just works.
Intent audience matches show up as new leads automatically. When someone from your audience list visits your site, they become a contact in your CRM. You get notified immediately.
Every enrichment field maps to your contact record. Name, email, phone, company, title. All the data we provide shows up in the right place. No manual mapping required.
Want to see how Visitor ID works? Learn about Visitor Identification.
Smart replies that sound human
Our AI reads the lead's message, understands what they want, and writes a real reply. It is not a generic template that says "Thanks for reaching out!" and nothing else.
The AI references what the person asked about and gives them a useful response. If they asked about pricing, the AI talks about pricing. If they asked about availability, the AI talks about availability.
You set the rules. The AI follows them. You stay in control. You decide what the AI can say, what tone to use, and when to escalate to a human.
Appointment booking is built in. The AI can check your calendar and book meetings automatically. No back and forth. No double bookings. Just a confirmed appointment in your calendar.
Works for 50 contacts or 50,000
Tag, filter, and segment contacts by source, interest, or stage. See exactly where every lead came from and what they care about.
Pipeline view shows where every lead stands. You see who is ready to buy, who needs more nurturing, and who went cold.
Task management keeps everything on track. Nothing falls through the cracks. Every follow-up gets done. Every call gets made.
Notes and activity history on every contact. You see every email sent, every call made, every page visited. Complete timeline for every lead.
Works whether you have 50 contacts or 50,000. The system scales with you.
We are honest about where we fit
HubSpot is great for enterprise. Senova is built for small businesses that want the same capabilities without the enterprise price tag.
| Feature | Senova CRM | HubSpot |
|---|---|---|
| Starting Price | $197/mo | $800+/mo (Marketing + Sales Hub) |
| Visitor Identification | Built-in | Requires 3rd party |
| AI Follow-Up | Included | Premium add-on |
| Unified Inbox | Email + SMS + Calls | Separate hubs required |
| Per-User Fees | None | $45-$90/seat/mo |
| Onboarding Fee | None | $3,000+ required |
| Built For | Small businesses + agencies | Enterprise teams |
Get even better results when you stack these products together
Start responding to every lead within seconds with AI-powered follow-up. Unified inbox for all your conversations.